How to Shorten URLs Without Losing Tracking Data
You’ve spent time carefully adding UTM parameters to your campaign URL. Now it looks something like this: https://example.com/landing-page?utm_source=facebook&utm_medium=paid_social&utm_campaign=summer_sale_2024&utm_content=carousel_ad_v2 That’s 130+ characters of URL that looks messy, takes up space in social posts, and might even scare users away from clicking.…
